By August 12, 2026, it was determined that Moderate Democrat David Crowley would secure his party’s primary nomination for Wisconsin governor. This was a surprising victory against Francesca Hong, a democratic socialist, who was initially seen as a leading contender. Crowley is set to compete against GOP Rep. Tom Tiffany in the November election.
Crowley’s campaign encountered significant challenges, including a temporary suspension in July. Nonetheless, the support from two-term Democratic Governor Tony Evers proved beneficial. In contrast, Hong faced setbacks due to negative publicity from resurfaced old social media posts.
The win for Crowley contrasts the recent trend of progressive successes in Democratic primaries, evidenced in Michigan, New York, and Colorado. Crowley, pictured greeting supporters at a campaign rally on August 10, 2026, in Milwaukee, is a notable figure in Wisconsin politics.
The governor’s mansion in Wisconsin is highly coveted, especially following Evers’ decision not to seek reelection. The state’s political landscape is competitive, seen during President Trump’s narrow win in 2024. Additionally, Wisconsin is unique for having one Democratic senator and one Republican senator.
Former Lt. Governor Mandela Barnes initially joined the gubernatorial race alongside Lt. Gov. Sara Rodriguez, Milwaukee County Executive David Crowley, and State Lawmaker Francesca Hong. However, the dynamics shifted when Crowley exited the race to support Rodriguez, who appeared to have more establishment backing.
Rodriguez withdrew from the race shortly after discovering financial difficulties in her campaign. Barnes, known for his surprise progressive victory in the 2022 Senate primary, was a key contender but faced allegations and pressure, ultimately bowing out, stating it was apparent who the nominee would be, implicitly indicating Hong.
The primary contest boiled down to Crowley against Hong, drawing national attention. Hong’s older social media activity from 2019 to 2021 sparked controversy. Her posts advocated for radical positions such as defunding the police, abolishing ICE and the U.S. Senate, and critiquing social norms, which she later attempted to moderate.
Despite her attempts to clarify her stance, including her expressed fondness for Thanksgiving, the race ended with Crowley emerging as the nominee. The contest emphasized differing visions and strategies within the Democratic Party, highlighting the importance of moderate versus progressive politics in the upcoming general election.