FOX Business reporter Madison Alworth covered the Fanatics Fest live from New York City, where a large crowd of sports enthusiasts and athletes gathered. CEO Lance Fensterman noted that iconic figures like Serena Williams and David Beckham were present. The festival expects 200,000 people over its four days, showing significant growth from 2022.

LeBron James, the NBA’s top scorer, attended the event but did not announce his future team. He plans to play a 24th NBA season, and speculation includes teams like the Golden State Warriors, Miami Heat, Cleveland Cavaliers, and Philadelphia 76ers. During a podcast recording with Tyrese Haliburton of the Indiana Pacers, James mentioned wanting a team that matches his championship ethos, sparking fan reactions due to the phrase “trust the process,” linked to the Sixers.

James quickly addressed the crowd’s reaction, clarifying his long-standing use of the term “trust the process” since 2003. He emphasized the complexity of his decision for himself and his family, even joking about his own son, Bronny, being a former teammate. James sought the best fit for his professional and personal life.

Last season, the 41-year-old James averaged 20.9 points, 7.2 assists, and 6.1 rebounds, contributing to the Lakers’ playoff success alongside injured teammates Luka Doncic and Austin Reaves.